Monday, 4 April 2011

5.

" How did you attract/ address your target audience?"
 Although being aimed at a relatively small age group, I feel that the language and articles within the magazine (using my double page spread interview as an example) would appeal greatly to the younger generations, as it includes elements of gossip magazines which may not invite readers of older generations. The bright colour scheme and high contrasting images entices the younger readers along with promotion and free prizes to be won, adding a further idea of getting more for your money. I used images and articles and the latest singers which would also allure the target audience as it focuses on their key interest of upcoming artists. I have used clear yet modern looking fonts, this enables to readers to stay focused on the articles written, however using large and clear headlines and side lines, I am able to attract the reader to other sections of the magazine.  The double page spread appears fashionable due to the black and white contrasting with slight details of colour, and the idea of using a quote as the headline invites the audience to read further into the article.

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