3.

" What kind of media institution might distribute your music magazine and why?"
- I think my magazine would be distributed by a large multinational company. “Vibe” was co founded by ‘Time Inc.’ and I think that would be an effective media institution which may distribute the magazine. Because it is a subsidiary of ‘Time Warner,” the large scale corporation will be able to promote and market the magazine effectively. The genre of the magazine enables a large audience and will promote itself in some respects, however ‘Time Inc‘ which already distributes popular magazines such as “NME” and “Marie Claire” do not yet distribute a pop music magazine and may benefit largely from doing so.